Fiona Green

Reading Kevin De Bruyne’s announcement in April 2021 that he’d increased his contract value by 30% through the use of data, Fiona decided there had to be a better way. And from there, PDS was born.
Tim Whiston

Former FTSE 250 CEO, exited founder who’s led businesses from start-up, early-stage development, through rapid scaling, to the creation of international market leaders and a large ($1bn+ market cap) UK PLC.
Eugene Shiman

An experienced data analyst, Eugene is making sure the PDS dashboard provides the information our clients need.
Manuel Meretto

Responsible for the data sources that generate the millions of datapoints used by PDS’ clients.
Craig Lawler

Combining his data knowledge with his passion for sports, Craig is here to onboard our clients, answer their questions, and ensure PDS delivers everything they need.
Beth Shelley

Managing our social media profiles and keeping the industry up-to-date with our latest news.