Data in Transfers – How Data Can Secure Better Contracts
We’re coming to the end of another football transfer window and the hottest rumour still concerns Marcus Rashford, with speculation that the Manchester United forward is the subject of interest for AC Milan and Napoli among several others. There’s also speculation that Leeds United’s out of favour Patrick Bamford might go to Wrexham and Kion […]
Athletes and Sponsorship – Know Your Worth
According to Statista, the global sports sponsorship market was worth USD$97.35 billion in 2023 and while I can’t find what percentage of that was spent in athlete endorsements, various estimates put it at between 20% to 30%. I wanted to find that particular stat because in Kore’s 2023 State of the Industry Report (which you […]
ProDataStack partners with all-time leading Nepalese goalscorer Sabitra Bhandari
– Representatives of ‘Samba’ will use the platform to propel her towards new commercial opportunities and financial growth. Wednesday 18 December, Manchester: Nepalese footballing pioneer Sabitra ‘Samba’ Bhandari has become the latest international athlete set to enhance their commercial opportunities thanks to the rich bank of information provided by sports data platform ProDataStack. History-making Bhandari, […]
ProDataStack receives new backing amid rising interest from investment community
– Sports data platform well positioned to drive economic growth across the North West. An award-winning social enterprise is backing sports data platform ProDataStack to drive economic growth across the UK. Greater Manchester (GM) Business Growth Hub has awarded a significant grant to ProDataStack to kickstart the proof of concept for its artificial intelligence (AI) […]
Sports Data Platform ProDataStack Secures First External Investment
Plans to scale at speed confirmed following backing from former health and fitness industry leader, Danny Saunders “Data is absolutely everything in sport, but nobody’s looking at off-field data. ProDataStack does that so well, combining it with performance data to create such a powerful proposition.” — Danny Saunders MANCHESTER, UNITED KINGDOM, November 12, 2024 /EINPresswire.com/ […]
Building an athlete’s personal brand. When should you start?
When in their career does an athlete become a brand? Do you have to wait until you’ve reached Beckham-esque levels of fame, with more trophies and global recognition than almost any of your peers? Our answer is always the same: as soon as you’re an athlete, you’re also a brand. No waiting for national or […]
